Staff Profile

Ron Alford_Sales_Accountability_Coaching

Ron Alford

Partner

  • Partner of Southwestern Consulting.
  • Executive Level Coach and Consultant.
  • Former Regional Sales Director for The Southwestern Company, recruiting, training, mentoring and managing over 600 salespeople over 19 years.
  • Company Record Holder – Personally achieved the highest level of sales 70 times with Southwestern.
  • Six-time “Sales Manager of the Year” with Southwestern.
  • Leadership Record Holder – Coached and trained more 10,000+ producers than any other manager in the 158-year-old Southwestern history. Personally coached and trained 6 of the top 10 lifetime salespeople in the history of Southwestern.
  • #3 Lifetime Producer out of over 150,000 salespeople from Southwestern Company history.

Ron is an endurance athlete, having completed many marathons, triathlons and “ultramarathon” events.

He is an expert when it comes to recruiting, sales training and coaching individuals and teams to reach higher than they ever imagined.

He lives with the strong belief that true success and enduring joy comes from principle-centered living… that’s the foundation, and everything else flows from there.

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