After-Hours Voicemail

This is a prospecting technique that is completely out of the blue and totally effective! This scenario might have happened to you. Your prospect, all of a sudden, cancels a meeting, or there’s no excitement in their voice when you talk to them, or the connection that was once there has vanished. This leaves you feeling confused, anxious, and quite frankly, nervous.

Here’s a way to potentially bring them back around.

After-Hours Voicemail

I will take the time once or twice a month, at 8 or 9 p.m. on a Thursday night, and leave encouraging, loving voicemails to these clients’/prospects’ phones. All sorts of prospects! Ones I’ve made appointments with, the people I can’t reach, ones that I want to speak with, those that I’ve been trying to get a hold of through my prospecting efforts, etc. In the voicemail, I’ll talk about how excited I am to be working with them, let them know I’m honored that they are in my life, and build them up in their role at their company.

Example: “Hey John, this is Dave Brown. It’s a little after 8:30 p.m. here. I just wanted to reach out and tell you how much I appreciate you and how hard you work for your team. Every time we talk, you inspire me to be better at what I do because of the great example you set. I’m excited about working with you and your group soon. This will be one of the highlights of the year! Take care, John. I’ll talk to you soon.”

Leave that voicemail in a simple, soft tone. It’s late at night! They will hear that message first thing when they get to the office and should appreciate your genuine compliments and efforts after normal work hours. Try it; I’ve loved the deeper connections it’s created for me over the years with my prospects.

When you do, please let me know how it has worked for you. Spread the love!

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