Archive for the ‘Sales’ Category

The First Question You Always Must Answer in Sales and Marketing

There’s a really important question that you need to ask first in your marketing or sales. If you don’t, you miss out on converting prospects into new customers. You’re missing out on a chance to impact people and change their lives. Many marketers and salespeople don’t ask this question though, because they don’t even know they should be asking it. […]

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Making Difficult Decisions in Times of Turbulence with Gary Kennedy – Episode 232 of The Action Catalyst Podcast

Gary Kennedy, general counsel of American Airlines between 2003 and 2013. Kennedy had his dream job in what he calls “the sexiest industry in the world.” His time there was anything but a smooth ride. Kennedy told Corporate Counsel in an interview that from the moment he took the job in 2003 until he retired in 2013, the company was buffeted […]

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How to Become the Best Leader Possible

What makes someone the best leader possible? I just finished speaking in Phoenix at one of the largest associations in the world, the International Franchise Association. Leaders from a lot of different franchise groups attend, so I spent lots of time talking to them. I really clarified in my own mind what a great leader is and how to become […]

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3 Things Successful Entrepreneurs Do That Most People Don’t

What are the biggest differences between successful entrepreneurs and everyone else? I’ve heard that something like 95% of small businesses fail within five years. This is a real dilemma for anyone who’s a business owner or someone who gets paid for their results, like a branch operator or franchise owner, or a salesperson or an independent contractor with a direct […]

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3 Words to Remember When You’re Totally Overwhelmed

Sooner or later in your life, you’ll feel overwhelmed. Maybe it’s today. You’re buried in email and completely behind on all of your to-do items. Your house is a mess. There are clothes and toys all over the floor. You haven’t done your taxes. Your bills aren’t paid. At Southwestern Consulting, we’ve coached more than 9,000 people one on one. […]

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We’re Back! Announcing The New Digital Marketing Coaching Program

Our new Digital Marketing Coaching website is now up! Come check out what was formerly known as Southwestern Consulting’s Automated Revenue Machine.

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How to Become a Warrior

What makes someone a warrior? We all compete at some level, whether we’re athletes, performers or workers. But in each profession, there are these performers. At Southwestern Consulting, we call them ultra-performers. Or top producers. One percenters. Legendary leaders. You can interchange any of these terms with “warrior.” Warriors are people who can’t be stopped. They’re tough. They fight and […]

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To Sell is Human and When with Daniel Pink – Episode 226 of The Action Catalyst Podcast

Daniel H. Pink, bestselling author of Drive and To Sell Is Human, unlocks the scientific secrets to good timing to help you flourish at work, at school, and at home. Everyone knows that timing is everything. But we don’t know much about timing itself. Our lives are a never-ending stream of “when” decisions: when to start a business, schedule a class, get serious […]

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The First Step to Achieving Work-Life Balance

Is time management your biggest challenge? We recently surveyed all the people who subscribe to the different types of content we put out as part of our Southwestern Consulting platform. One of the questions we asked was, “What topics are you most interested in?” Eighty percent, or eight out of 10 people following us, said time management and productivity were […]

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Endurance and Visions

I’m staying in Fort Lauderdale, FL, at this gorgeous, modern hotel. Many years ago, I attended one of Randy Gage’s conferences at this same hotel. I remember thinking, “Maybe one day I’ll be able to stay in a place like this.” Coming full circle to now, I realize I had achieved one of my long-ago dreams, to stay at a […]

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3 Practical Ways to Respond to ‘Rainy Days’

I love rainy days when I’m inside listening to the drops cascading off the roof and windows. I don’t love rainy days as much when I’m outside getting soaked because I forgot my umbrella. But what about figurative rainy days in our jobs, marriages, parenthood, finances, or health? Everyone experiences rainy days, but our team at Southwestern Consulting has noticed […]

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Why Your Networking is Not Working

Networking. It’s a great way to build business, right? We say, “Hey, we’re going out to this event to develop warm leads for our business.” Yet, you can have two entrepreneurs or two salespeople who have widely differing views on networking’s effectiveness. Why is that? One person says, “Networking, what a waste of time. I’ve been to so many meetings […]

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Be A Light In The World

There are two types of people (and two classic energy forces fueling us) in this world. There’s darkness – that’s despair, hopelessness, desperation, and of course, our challenges, frustrations and obstacles. Then, there’s light. It’s good, not evil. It’s love, not hatred. It’s power, not weakness. Whether you’re selling, leading, recruiting or building a family – regardless of who you […]

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